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BE PURE AS AN ARCTIC FOX

WHITENING Pet Shampoo 400 ml

WHITENING Pet Shampoo 400 ml

Regular price €12,25
Sale price €12,25 Regular price
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Bright, fresh care for naturally beautiful white coats & Anti-yellow formula

WILDA Whitening Organic Pet Shampoo is specially developed for white-coated pets and great for natural pet care, helping to keep white-coated animals looking snow-white.

Organic Arctic herbs help to enhance the natural beauty of white coats, leaving them looking fresh, shiny and well cared for after every wash.

Designed as a shampoo for white dogs and suitable for dogs with white or light-colored coats, this organic dog shampoo helps maintain a bright, healthy-looking coat with every wash.

Why you'll love it:

✓ Helps maintain bright, beautiful white coats

✓ Enhances natural shine and freshness

✓ Gentle cleansing for regular use

✓ Supports a healthy-looking coat

✓ Inspired by Arctic botanical ingredients

✓ Vegan & organic formula

🍃 Lessons from the Wild

Polar Cloudberry is a favorite delicacy of the arctic fox. Cloudberries ripen in September. As winter approaches the arctic fox’s coat gradually changes into a brilliant white that blends seamlessly into the snowy northern landscape.

Organic acids and vitamin C contained in the cloudberry reduce the production of melanin, so the coat becomes snow-white, fresh and shiny. It is also capable of withstanding temperatures of minus 50 degrees!

Inspired by this natural wonder, WILDA brightening pet shampoo combines polar cloudberry, Arctic snow cladonia, wild blueberry and cedar oil to help keep white coats looking bright, fresh and radiant.

Polar Cloudberry - is a favourite treat of the Arctic fox. Ripening in September, they are rich in microelements that help trigger the fox’s coat to change colour and become completely white by winter. This thick white fur allows the Arctic fox to survive temperatures as low as −50°C. 

Arctic Snow Cladonia - is a natural Arctic plant rich in usnic acid that helps protect against harsh conditions, removes dirt, and restores the coat’s natural bright white colour.

Pure Cedar Oil - helps reduce static and tangles for easy brushing. Adds natural shine and keeps the coat soft and well-groomed.

Ideal for White & Light-Colored Breeds

WILDA Whitening Organic Pet Shampoo is ideal for dogs with naturally white or light-colored coats, including:

  • Samoyed
  • West Highland White Terrier
  • Maltese
  • Bichon Frisé
  • White Swiss Shepherd
  • Japanese Spitz
  • American Eskimo Dog
  • Great Pyrenees
  • White Poodle

🫧 Ideal together with our WHITENING Pet Conditioner as part of a complete grooming shampoo for long and medium coats routine.

Whether you're looking for a whitening pet shampoo, organic dog shampoo, or a gentle white coat pet shampoo, WILDA provides natural Arctic-inspired care to help keep white coats bright, clean and beautifully healthy.

🌿Certified by ECOCERT Greenlife according to the ECOCERT "Ecopetcare" standard

  • Orders over €50 ship free

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Loved by Pets and Owners

Paulina K.

Verified Buyer

this shampoo is perfect for sensitive skin! it’s gentle, leaves the coat soft, and smells really nice without being overpowering.

Kardo S.

Verified Buyer

Mu koer naudib, kui käppadele palsamit määran, ja tänu ohutu koostisele ei pea kartma, et ta seda lakub.

The Grooming Den

Verified Buyer

perfect for frequent grooming!

gentle on the skin, really softens the coat, and makes brushing so much easier.

Olga D.

Verified Buyer

Super convenient!

No more dragging my 30 kg dog into the bath.

I just foam, wipe, and she’s good to go. We also love taking it on forest adventures.